Khel Ludo – Privacy Policy

🔒 Khel Ludo – Privacy Policy

Effective Date: 1st March 2025

This Privacy Policy outlines how Smartgrow Gaming and Entertainment Private Limited ("Khel Ludo", "we", "our", or "us") collects, uses, discloses, and protects user information when you access and use our mobile app and website. By using our services, you agree to the terms of this Privacy Policy.

📌 1. Information We Collect

We may collect the following information from you:

  • Personal Information
    • Name
    • Mobile number
    • Date of birth
    • PAN Card/Aadhaar details (for KYC)
    • Email address
    • Bank account details (for withdrawals)
  • Device & Technical Info
    • IP address
    • Device ID
    • OS version, device model
    • App usage patterns and interactions
  • Transactional Information
    • Deposits and withdrawal history
    • Bonus and promotional usage
    • Winnings and game performance

🔐 2. Why We Collect This Information

We collect this data to:

  • Verify your identity and comply with KYC norms
  • Prevent fraud, collusion, or misuse of platform
  • Process payments and withdrawals
  • Personalize game experience and provide customer support
  • Comply with tax, legal, and regulatory requirements (e.g., TDS under Sec 194BA)

✅ 3. User Consent

By using our platform, you:

  • Voluntarily provide the information for lawful purposes
  • Consent to our collection, storage, use, and disclosure as per this policy
  • We may request additional consent for sensitive personal data like PAN or Aadhaar.

⚙️ 4. How We Use Your Information

  • Enable gameplay and account access
  • Communicate updates, bonuses, or support issues
  • Generate analytics to improve product experience
  • Comply with legal and tax obligations
  • Share anonymized, aggregated data with third-party partners for research and product development

🔄 5. Sharing of Information

We do not sell or rent your personal data. We may share data only with:

  • Payment processors and verification partners
  • Government or tax authorities (for TDS reporting)
  • Legal advisors or regulators, if required
  • Grievance redressal teams for complaint resolution

All third parties are bound by strict confidentiality and data protection clauses.

🛡️ 6. Data Protection & Security

  • Data is encrypted during transmission using SSL.
  • Access to your data is limited to authorized personnel only.
  • We regularly audit our systems for vulnerabilities.

However, no system is 100% secure. Users are advised to keep their login credentials confidential.

🧍 7. User Rights

You have the right to:

  • Access or update your personal information
  • Request deletion (subject to legal obligations)
  • Withdraw consent for non-essential features
  • Lodge a complaint with our Grievance Officer

🗓️ 8. Data Retention

We retain your personal data:

  • As long as your account is active
  • Or as required by tax, legal, or regulatory obligations (e.g., TDS retention for 7 years)

📍 9. Children’s Privacy

Our platform is intended only for users 18 years or older. We do not knowingly collect data from minors.

👮 10. Grievance Officer

In compliance with the IT Act 2000:

  • Name: Sowmya Yarlagadda
  • Email: grievance@khelludo.com
  • Response Time: Within 15 business days

🔄 11. Policy Updates

We may update this policy to reflect legal, operational, or security changes. Users will be notified of significant changes through email or in-app pop-ups.

📩 12. Contact Us

If you have any questions or concerns, write to us at:

  • Email: support@khelludo.com
  • Phone: 7995 42 7995